Aeropostale opens in Dubai, the perfect platform
April 1st, 2009 Posted in JVs, Retail
Aeropostale, the $1.8B (market cap; $1.6B annual sales) NY-headquartered teen retailer announced yesterday that it opened its first store in Dubai. In an earnings conference call last August when Aeropostale announced its plans to pursue Dubai, CEO Julian Geiger stated the company chose Dubai over many other options given its “growth and development,” calling it the “perfect platform” to launch the brand while learning and positioning for growth among the Asia region’s half a billion teenagers. In yesterday’s announcement, Mr. Geiger pretty much reiterated these points as Aeropostale plans to unveil more than 20 additional stores in the Middle East. While it is far from being the best of times, there are still opportunities, and the Middle East is clearly among the most promising. Hats off to Aeropostale. Also getting its foot in the door, Payless ShoeSource just announced store openings in Kuwait and Saudi Arabia.
